Editorial photography showcasing the fall/winter collection NOCTURNAL for STINABAAZ and getting to know the woman of the brand.
Exploring traditional and non traditional outlets to showcase the collection
ART DIRECTION
FALL/WINTER COLLECTION
This Fall/Winter collection is inspired by fishermen. The menswear, construction and patterns found from equipments as well as the lifestyle of a man at sea
Photo: Pablo Frisk
AD:Stina Baaz Lindquist
Stinabaaz is a contemporary women’s wear brand, Inspired by the combination of Scandinavian simplicity, New York individualism. combining Nature and the structure of the city.
Editorial photography telling the story of the woman of the brand. By following the woman through an evening in NYC with a clear and cohesive visual language. Ensuring the feel of the brand is intact as well as getting to know the woman further.
Presenting the collection through look-books and flyers for retail buyers
A digital presentation for the direct consumer. Using well known places in NYC and using their hashtag
#laesquina
#thestandard
#dumbo
art Direction
Bringing awareness and encouraging people to lower their energy consumption.
Photography: AI produced for ideation by Stina Baaz Lindquist
A project for Vattenfall
Look around at your neighbors, your coworkers the person next to you on the subway. We all do little things that help lower the energy consumption, even the things we don’t even think about. Let’s highlight our differences, learn from one another and BE MORE LIKE each-other.
each other
Introducing the people to BE MORE LIKE through socialmedia. Who are they, what do they do, and how it would help lower the energy consumption.
Building a visual language easily recognizable between digital and traditional OOH
In addition we use digital platforms to get to know the people and our save-fluencer.
Let’s lower the energy consumption together
By adding humor we learn from each other without the pressure of social condescension
For involvement and anticipation we have people nominate someone we can learn from, to become there influencer or save-fluencer.
Adding new people to be more like through out the campaign from the once developed as well as nominated. is another element of involvement and an anticipation of what to come.
ART DIRECTION AND PHOTOGRAPHY
Introducing me as a photographer.
My visual language, viewing the world through my eyes
Photographer: Stina Baaz Lindquist
AD: Stina Baaz Lindquist
During my time in fashion and art school, endless hours of figure drawing transformed how I observe the world. Live models dissolved into silhouettes, body contours became lines, and shadows turned into dynamic shapes. This shift permanently redefined my visual language.
By capturing the geometry and shadow of my immediate surroundings, I used those abstract shapes as the foundation for my portrait and stil life photography. This project is an invitation to pause, look closer, and rediscover the everyday world as a tapestry of form, line, and light
Finding the same form and shadows and bringing it into portraits
Art Direction and photography
In a lot of cultures now and in history you show your wealth and statue with your hair. This is the theme for this photoshoot, your hair can empower yourself and be your own warrior
Warriors of Haven
text about the idea
BRAND
A contemporary women’s wear brand
1, Creating an environmentally friendly brand without the earth-core style esthetic.
2, A cohesive Visual language that mirror the brands Identity. The feeling it portraits, making it easy for the costumer to identify with the brand.
A Swedish/American contemporary women’s wear clothing brand, inspired by the combination of Scandinavian simplicity, New York individualism, the nature of the north and the architecture and structure of the city.
This brand creates collections that are both functional and fashion-forward. Unique yet timeless, each piece is designed to become a modern classic rather than follow fleeting trends.
Does environmentally friendly fashion mean an earth core style?
By creating a brand with garments that last a lifetime. With high performance fabric as well as a design that become classics is the way to be able to produce collections that feel luxurious and contemporary. Letting you care about fashion and the environment at the same time.
The quality of every garment is made to last
Materials are selected for their performance, aesthetic, and with a thoughtful consideration of their environmental impact
Designs that become classics
Advanced fabrications with new technology and traditional practices of free roaming reindeer leather.
A brands visual language communicates a feeling, not only the aesthetic but the mood and making the costumer feel included by identification.
STINABAAZ communicates luxury, quality and classic design inspired from Scandinavian design with something unexpected by Individualism and uniqueness of NYC. This visual language is continuing through coloring, typography, visual storytelling as well as every collection and the inspiration it is developed from.
graphic design and illustrations
photography studio & natural light
